FBIF2017: Global Innovation, Powering Future

Food & Beverage Innovation Forum 2017(FBIF2017) is the leading F&B event in Asia to be held in Shanghai from April 19th to 21st, 2017. The theme of FBIF2017 is “Global Innovation, Powering Future!”, FBIF2017 is a three day conference contains Plenary Session (Day One) and four co-current session on Day Two and Day Three, which are: Product Innovation A: Beverage & Dairy, Product Innovation B: Functional Food & Snacks, Marketing Innovation and InnoPack. More than 90 speakers will present and 1500 senior executives from F&B industry are expected to attend FBIF2017.

Plenary Session

Zhang Jianqiu, Executive President, Yili Group

Zhang Jun, Professor, PhD. Tutor, Fudan University

Stephen Maher, President Mondelez China, Mondelez China

Aalt Dijkhuizen, President,Dutch Topsector Agri & Food; Former President, Wageningen University

James Andrade, Former VP Research Development & Quality, Mondelez International; Adjunct Professor, Griffith University

Craig Stephen Slavtcheff,Global Vice President, R&D, Global Biscuits & Snacks Division, CampbellSoup Company

Recommended Topic:An Eye on the Market in the 3rd and the 4th Tier Cities in China

Speaker:Stephen Maher，President，Mondelez China

Recommended Topic: While the Global Economy Facing Huge Challenges, How Could the Food Industry Maintain High-Volume Growth?

Speakers:Aalt Dijkhuizen, President, Dutch Topsector Agri & Food; Former President, Wageningen University, Dutch Topsector Agri & Food; Wageningen University

Zhang Jianqiu, Executive President, Yili Group

Product Innovation

James Chiu, President, North Asia Abbott China Management Representative,Abbott Nutrition

Lawrence Li,Chief Medical Science & Compliance Officer -Greater China Region,Nestle

Michael Sun, Co-Founder& Chairman, Shanghai JIAJUN Beverage Co., Ltd

Charlie Hoare,Co-Founder, TAPPED organic birch water

Xavier Cortadellas,Gatorade Senior Director Innovation & Design, PepsiCo

James Costa, Founder& Managing Director, Sneakz Organic, LLC

Zhou Xiangshan, Vice President, Done-E E-Jiao Co., Ltd

Shane Starling,Senior Editor, Food Ingredients EMEA

Stephan Hausmanns, Vice President BU Health & Nutrition, Gelita

Grace Xu,CEO, VIVA NUTRITIONAL PRODUCT LLC USA and China

Ye Zuguang, Director,GLP; Chief Researcher, China Academy of Chinese Medical Science

Craig Stephen Slavtcheff,Global Vice President, R&D, Global Biscuits & Snacks Division, Campbell Soup Company

Sophia Nadur, Founder& CEO, Ideas 2 Launch Ltd

Richard Gong, Founder,Secret Valley

Richard Walton, R&D Manager, Meiji Co., Ltd

Matilda Ho, Founder and Managing Director, Bits x Bites; Founder and CEO, YIMISHIJI

James Andrade, Former VP Research Development & Quality, Mondelez International; Adjunct Professor, Griffith University

John Birch,Associate Professor in Department of Food Science, University of Otago

Yuan Fang,Associate Professor & Doctor (College of Food Science & Nutritional Engineering),China Agricultural University

Tansey,Marketing Director & New Media Center Deputy Director, Consumer Report

Wan Cuixiang,Associate Professor, Nanchang University

Recommended Topic:Prospecting the Future of Chinese Infants’ & Adults’ Nutrition Products Under the New Policy

Speaker:James Chiu,President, North Asia Abbott China Management Representative,Abbott Nutrition

Recommended Topic:Getting Close to “Breast Nursing”

Speaker:Lawrence Li, Chief Medical Science & Compliance Officer -Greater China Region,Nestle

Recommended Topic:Gatorade: Customization Reinvents Future Market

Speaker:Xavier Cortadellas,Gatorade Senior Director Innovation & Design,PepsiCo

Recommended Topic:Peptide in the Awakening Age of Strong Women

Speaker:Stephan Hausmanns, Vice President BU Health & Nutrition, Gelita

Recommended Topic:World is Leading Innovative Products: Probiotics and Prebiotics

Speaker:Grace Xu,CEO,VIVA NUTRITIONAL PRODUCT LLC USA and China

Recommended Topic:Returning to the Nature of Juices: “I Just Want a Glass of Real Juice”

Speaker:Michael Sun, Co-Founder& Chairman, Shanghai JIAJUN Beverage Co., Ltd

Workshop

James Costa, Founder& Managing Director, Sneakz Organic, LLC

John Birch,Associate Professor in Department of Food Science, University of Otago

Tansey,Marketing Director & New Media Center Deputy Director, Consumer Report

Wan Cuixiang,Associate Professor, Nanchang University

Yuan Fang,Associate Professor & Doctor (College of Food Science & Nutritional Engineering), China Agricultural University

Marketing Innovation

Jet Jing, Vice President, Alibaba

Jason Yu, General Manager in China, Kantar Worldpanel

Ian Maskell, Global Vice President Brand Development, Unilever

Tom Elliston, Global Business Director, LOLA MullenLowe

Pancho Cassis, Executive Creative Director, LOLA MullenLowe

Xie, Yahui, Chilled Product, Senior Marketing Director, Weichuan

Hoho Liu, DeputyGeneral Manager, Havas Worldwide

Mariano A. Bosaz, Global Digital Sr Director, Coca Cola

Javier Sánchez Lamelas,Founder and CEO, Top Line Marketing; Former Vice President Marketing Europe, Coca Cola

Christine Pan,Marketing GM in Nutrition Business Unit, Yili Group

Recommended Topic:Consumer Insights- New Consumer Trend

Speaker:Jason Yu, General Manager in China，Kantar Worldpanel

Recommended Topic:How to Internationalize Chinese Brands

Speaker:Christine Pan,Marketing GM in Nutrition Business Unit，Yili

Recommended Topic: Brand Creativity: Weichuan Daily C

Speaker:Xie Yahui,Chilled Product, Senior Marketing Director，Weichuan

Digital Class: Cultural Branding build the brands of the future in digital world

Speaker:Mariano A. Bosaz,Global Digital Sr Director，Coca Cola

InnoPack

Rene Chen,Partner,JKR Shanghai

Grant Li, Creative Director, L3 Branding

Christophe Pradere, CEO & Founder, BETC Design

Kang Weijie,Vice President, Shenzhen Oracle Creative Design Co., Ltd

Ong Wongawa, Senior Industrial Designer, Motorola Solutions

Mark Budden,Managing Director, Design Bridge

Robin Fegen,Founder, Director, The Robin Collective

Brandy Klingelpuss,Co-founder & Creative Director, The Robin Collective

Recommended Topic:The Secrets of The Color on The Packaging

Speaker:Christophe PRADERE,CEO & Founder，BETC Design

Recommended Topic:Living Package Sells by Itself

Speaker:Grant Li,Creative Director，L3 Branding

Commissioned by Food & Beverage Innovation Forum (FBIF), Marking Awards 2017 is a global packaging design competition which aims to gather world-class designers, promote creative and practical designs, find out the future talents, drive deeper communications, and share resources among food & beverage packaging design lovers. In the form of a high-level global summit, Marking Awards will paint the picture and build the ecosystem of creative packaging designs. It should not only be an industry award, but also represent a lifestyle and an attitude with the combination of innovation and wisdom.

Marking Awards 2017 consist of two categories which are “The Listed Group” and “The Concept Group”. No matter your design has been put into production and commercially released or is still in the concept developing phase, welcome to participate in Marking Awards 2017 to show your passion, love and confidence in package design!

Food & Beverage Innovation Forum 2017 (FBIF2017) committee has cooperated with Halmana to hold the Fresh Air Beverage Innovation Awards for university students. The contest will take place in the Beverage Tasting session in FBIF2017 which has successfully attracted leading F&B brands such as PepsiCo, Mondelez, Master Kong, Yili, Abbott, Meiji, Mars, Guangming, Cargill, Gelita, Glico and Unilever etc. 2017 Fresh Air focuses on the creativity, practicality and commercial values of the entry; it also aims to promote wonderful beverage formula designs to enter the market and bring the “fresh air” to consumers. All the beautiful things happen because of love – would you like to develop a drink for your beloved ones?

With 69 enties being selected into the next round of competition, Fresh Air Beverage Innovation Contest progresses super well! The awarded finalists will bring their self-made beverage to the Tasting Session of FBIF2017, and share with you the most exclusive drink produced by post-90s.

Please Click the Headlines

FBIF2017: Global Innovation, Powering Future

Marking Awards 2017 – The Annual Festival of F&B Package Design

Speaker Contact

Isabella Hsu

T:+ 86 21 5767 0513

M:+ 86182 1704 9505

E:isabella.hsu@simbaevents.cn

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Mote Chan

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M:+ 86 156 0184 5100

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