Food & Beverage Innovation Forum 2016, to Lead the Global Trends

FBIF2016 will take place on April 20-22, 2016 in The Longemont Hotel, Shanghai. The most influential conference in Asia-Pacific region in F&B industry, to lead the innovation trend! Four parallel sessions will be carried out during the summit, Food Product Innovation, Marketing Innovation, PackagingInnovation, and Manufacturing Innovation. 80+ speakers and 800+audiences are expected to join! Act Now to Make Change!

Recommended TopicsⅠ:How Should Multinational Companies Keep Growing in the Increasingly Mature Chinese Market?Date: 0910-0955, April 20th

Speaker: Stephen Maher, President, Mondelez China

Recommended Topics Ⅱ: Chief Talk: New Business Environment and New Marketing StrategiesHow to make the change and put it into practice when companies reconsider and rearrange related marketing strategies?

How do CMOs cooperate effectively with CIOs to jointly implement the new strategies?

How should a brand arrange its own portfolio advertisement strategy when the media environment, customer purchase path and marketing contacts have already changed?

In terms of contents, should we follow or lead the trend?

Date: 1520-1800, April 20th

Panelists:

Stephen Maher, President, Mondelez China

James Chiu, Chairman & CEO, Greater China at Royal FrieslandCampina

Steven Clay Schiller, President China and Asia, The Hershey Company

Frédéric Linkens, President, Neuhaus China

Confirmed Speakers of CEO Session:

▪ Stephen Maher, President, Mondelez China

▪ James Chiu, Chairman & CEO, Greater China, Royal FrieslandCampina

▪ Jesper Fournaise Colding, Senior Vice President, Asia, Arla Foods

▪ Michael Kirban, CEO and co-founder, Vita Coco

▪ Steven Clay Schiller, President China and Asia, The Hershey Company

▪ Frédéric Linkens, General Manager, Neuhaus China

▪ Scott Wotherspoon, CEO, UK and China, The a2 Milk Company Ltd

▪ Helen LUAN, Advertising General Manager, OMG, Tencent▪ William Bao Bean, InvestmentPartner, Asia, SOSV

Recommended Topics Ⅲ: The Future Chocolate Factory – How to Cope with the Demand for More Variety and Higher Quality Products (draft topic)

Date: 0915-1000, April 21st

Speaker: Justin Comes, R&D VP, Mars Chocolate China

Recommended Topics Ⅳ: Dairy Food Innovation & Product Development

Introduction into NPD of dairy foods for various consumers and age-groups in Asia, Americas, and Europe today and in the near future to come. Some cross-category impulses for NPD and product directions will be described, selectively covering the range from product, process and packaging.

Date: 0840-0930, April 22nd

Speaker: Ralf Zink, Head of R&D at DMK

Confirmed Speakers Product Session:

▪ Justin Comes, R&D VP, Mars Chocolate China

▪ Ralf Zink, Head of R&D, DMK

▪ Pierre-Alain Ceralli, VP of R&D and Innovation System, Acting Head of Strategy Development System, Mengniu Dairy Group

▪ Patrice Malard, Chief Technology Officer, Biostime Inc.

▪ Jordi Ferre , Chief Operating Officer, PureCircle

▪ Guo Shuntang, Professor of College of Food Science and Nutritional Engineering, China Agricultural University

▪ Sophia Nadur, Founder/Director, Ideas 2 Launch Limited

▪ Lijun Chen, Vice President, Sanyuan Group

Recommended Topics Ⅴ: Unlock Growth amid Market Slowdown in China

While it is still growing compared with developed markets, the rise in food & beverage consumption is lowing significantly over the past two years. Successful food & beverage players are those who can launch innovative products into smart white space or satisfying growing aspirations. As digital and mobility becomes more important part of consumers‘ life, we are also taking a look at how brands shall be prepared to change and strive to uncover new growth opportunities.

Date: 0920-0950, April 21st

Speaker: Jason Yu, General Manager in China, Kantar Worldpanel

Recommended Topics Ⅵ: Carlsberg: Topic TBA

The presentation will focus on the Millennials who are born in the one child era, how they are different from past generations and how this impacts the brand communication, activation and innovation thinking in FMCG. The speaker has done a lot on this topic and gained great impact.

Date: 1000-1030, April 22nd

Speaker: Helle M.Petersen, Vice President, Commercial & Strategic Planning at Carlsberg China

Confirmed Speakers of Marketing Session:

▪ Tomaz Mok, Chairman, McCann Erickson China

▪ Peter Everett, SBU Director, Yoplait China and CMO, Greater China, General Mills

▪ Helle M.Petersen, Vice President, Commercial & Strategic Planning at Carlsberg China

▪ Patrick Wang, Regional Marketing Director- North Asia, Vita Coco

▪ Eric Weng Haixin, GM China, Vita Coco

▪ Jason Yu, General Manager in China, Kantar Worldpanel

▪ Calvin Chan, Chief Operating Officer, AdMaster

▪ Alvin Foo, Head of Mobile & Innovation, Omnicom Media Group China▪ Nancy Janes, Worldwide Programs Director for Brand and Agency Marketing Business, HP▪ Cindy Chan, Chief Strategy Officer, Focus Media

Recommended Topics Ⅶ: Engineering, a Key Enabler to Your Supply Chain TransformationHow strong and empowered Engineering teams contribute to drive your top and bottom line growth, through breakthrough Innovation delivering a competitive advantage, and through the optimization of your industrial footprint and performance, generating significant productivity savings. A solid Global Engineering function is the cornerstone of Supply Chain Excellence.

Date: 0840-0925, April 22nd

Speaker: Laurent CARDINALI, VP Global Engineering, Mondelēz International

Recommended Topics Ⅷ: Unilever: Leveraging Cost-to-Serve Analysis for Improved Supply Chain Performance

It‘s an advantage of Unilever‘s supply chain to optimize its distribution network and make win-win business decisions from cost-to serve analysis. Unilever is creating a successful mode for its internal supply chain department, wide customer network, suppliers and partners through a series of supplier optimization projects.

Date: 1620-1705, April 22nd

Speaker: Xavier Tholey, Vice President Supply Chain (Consumers Goods), Unilever

Confirmed Speakers of Manufacturing Session:

▪ Laurent CARDINALI, VP of Global Engineering, Mondelēz International

▪ Kasra Ferdows, McDonough School of Business, Heisely Family Chair Professor of Global Manufacturing, Georgetown University

▪ Andrew Plate, Global Market Manager-Food, Beverage and Tobacco, Beckhoff Automation

▪ Stefano Pietroni, Group Supply Chain, Vice President for Network Design, Planning & Sourcing, Barilla

▪ Xavier Tholey, Vice President Supply Chain (Consumers Goods), Unilever▪ Nancy Janes, Worldwide Programs Director for Brand and Agency Marketing Business, HP

Recommended Topics Ⅸ: Story packed right – case study of Spring Aqua Premium brand

Finland‘s largest spring water bottler Finn Spring wanted to bring a luxury water brand to the market. Spring Aqua Premium was born, concepted and packaged. But what is the story behind this successful award winning case and how we bottled up the whole thing.

Date: 0915-1020, April 22nd

Speaker: Satu Aalto, Founder/CEO/Creative Director, Dotter Creative Group Oy

Recommended TopicsⅩ: Scoff-ee Cup: Welcome to Bite Me

Date: 1115-1140, April 22nd

Speaker: Robin Fegen, Founder, Director of The Robin Collective

Confirmed Speakers of Packaging Session:

▪ Satu Aalto, Founder/CEO/Creative Director, Dotter Creative Group Oy

▪ Mark Geerts, CEO at PaperFoam

▪ Colin Chao Zhang, Lead Researcher at Peking University

▪ Robin Fegen, Founder, Director of The Robin Collective

▪ Nancy Janes, Worldwide Programs Director for Brand and Agency Marketing Business, HP

Venue Map